The exploitation of your emotions for commercial gain continues unchecked with this latest emo offering from Thai Life Insurance.
Following commercials featuring a blind daughter, dead mother, and sick dad comes a sick mom to tug at your heartstrings in “Street Concert.”
Except the twist here is that the commercial is “inspired by” the story of Academy Fantasia 11 contestant Sila Chaokitkarn. The commercial explores the story behind a high school boy who carries his guitar everywhere he goes. Although his music and singing are unlistenable, we’re supposed to respond to the noble music of his pure heart.
Thai Life Insurance’s next commercial is rumored to be five minutes showing nothing but a kitten lying in the road after it’s been hit by a car.
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